Woodworking · E-Commerce

Ruffwoodworks

Full e-commerce with Square checkout, Shippo live rates, label printing, and Shipsurance insurance — all in one branded storefront.

Visit the live site →
Ruffwoodworks homepage

The problem

A skilled maker with steady Etsy sales losing 13% to fees and zero brand control. Wanted a real shop they own.

What we built

Custom product pages, cart + checkout, Square payment processing, Shippo live shipping rates (domestic flat-rate + international live), admin label-printing flow, Shipsurance insurance on every shipment, abandoned-cart recovery emails, order tracking.

Timeline

8 weeks plus ongoing iteration.

Tech & integrations

Next.js 16GoLive CMSSquare PaymentsShippoShipsuranceCloudflareSMTP transactional email
Homepage
Homepage
Shop index
Shop
About page
Story page

0%

platform fees

99+

Lighthouse

Live

rates + labels

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Ruffwoodworks — Case study | GoLive CMS | GoLive